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Ebooks On Philippines

Macross Ace Frontier English Patch. Many of you are unconvinced by our enthusiasm for the overseas markets, arguing that, without translations to local languages, it simply isn’t worth the effort to target foreign lands, no matter how big they might be. Yes, China has fifty trillion, gazillion, pfazillion people all eagerly buying ebooks, but who cares?

The lazy b******s can’t be bothered to speak English, so in the words of Marie Antoinette’s second cousin in Cathay, let them eat prawn crackers. But as we’ve said on many occasions, while some indies take the moral low ground and dismiss Johnny Foreigner as a waste of time, trad pub is raking in the cash from English-language titles overseas.

Ebooks Philippines

In July last year the Association of American Publishers reported how For print the growth areas are instructive. These by ranking order: “UK, Germany, Australia, South Korea, the Philippines and Singapore. The countries with the greatest year-to-year increases in print revenue were the Philippines, the UK, France, Colombia and the United Arab Emirates.” For ebooks: “The revenue-generating territories were led by Europe, followed by the UK and then closely by the territory including Australia, New Zealand, South Africa and India. The top countries contributing to eBook sales were the UK, Australia, Germany, France, Norway and Switzerland.

Germany showed the greatest year-on-year revenue gains while New Zealand, Spain, Italy, South Africa and Brazil also contributed significant eBook revenue gains.” Remember, this is English-language titles. As the APP report says, Asia is a thriving market for US publishers for several reasons. English-language literacy, already important in a number of Asian countries, is rapidly growing among populations in more countries including China, Malaysia and Indonesia. Also, the Asian market places strong emphasis on education and English Language Teaching (ELT), and books from US Children’s/Young Adult publishers are considered critical to long term education investments.” Most indies are sharing in almost none of this growth.

Basically, myopic thinking and too heavy a reliance on handful of retail outlets. As per bold above, Asia is a big growth area for English-language titles.

China may not be the easiest place to sell our ebooks, and if you are exclusive with Amazon you won’t be seeing much action in Indonesia, Malaysia, Singapore or the Philippines, but Kobo will get you into the biggest ebook store in the Philippines, and both e-Sentral and Google Play will get you in front of readers in all four countries. But HarperCollins is about to rake in a whole load more cash following a new agreement with one of China’s stop retailers, JD – second only to Alibaba in Chinese e-commerce. Significantly, solely dedicated to selling HarperCollins’s ENGLISH-LANGUAGE ebooks in the Chinese market. HarperCollins are actually quite late to the party. OverDrive signed a deal to get ebooks into China back in August 2013.

Sorry, if you’re in OverDrive through Smashwords you won’t be there. That said, several western aggregators have been looking at gaining access to the lucrative China market, and at least one has an announcement pending, but the details are still under wraps. Here just to say, when the opportunity comes, grab it!

Ironically it is Amazon, the store that blocks downloads to most of Asia (Japan aside) that has the best foothold in China right now. But we indies aren’t invited to the party. Yes, Amazon sells ebooks in China, but you won’t find Kindle CN anywhere in your KDP dashboard.

Amazon has been in China since 2004, when it brought Joyo for $75 million, but has never got off the ground properly. No official stats, of course, but pundits generally agree China is one of the biggest drains on the Zon.

One reason might be their refusal to glocalize. Take a look at the China site. The content and prices are in Mandarin, true, but check out the framework of the site and it’s exactly the same as the US site and every other site (check out Nook UK for a fine example of how not to treat foreigners as an afterthought), and Amazon haven’t even been bothered to translate the most basic navigation tools, like the sign-in button.